Ethics: Are You Aware?
By Nina Kult APR
Did you know? September is Ethics Awareness Month!
Let’s be honest…ethics is not something most people think about in their daily lives until they are faced with a dilemma. And most of us don’t take the time to reflect on our own decisions until we are reading about someone else in the news. Only then do we find ourselves asking, “What would I have done in that situation? Would I have made that decision? And how would have decision affected my organization or my clients?”
By making a point to understand the impact of ethical/unethical behavior and identify the resources and opportunities that are available, we can better serve our clients and the profession.
Throughout the month of September, PRSA’s Board of Ethics and Professional Standards (BEPS) will be offering a number of webcasts, seminars and blog posts that address ethical situations, best practices and pitfalls.
- Ethics refresher. Brush up on your ethics knowledge with PRSA’s ethics resources and Ethical Standard Advisories (ESA).
- Take a survey. “How Millennials View Ethics in Public Relations,” will be conducted during ethics month and feature input from both new pros and associate members. The results will be presented at the PRSA International Conference, as well as shared through other public relations channels.
- Attend an event.
- September 20 at 7 PM CST: Let’s Talk Ethics! Best Practices for Ethics Curriculum in Public Relations Twitter Chat PR Division of AEJMC and the PRSA Educators Academy will discuss ethic curriculum.
- September 21 at 7 PM CST: Social Media & Ethics: Common Pitfalls & How to Avoid Them New Pros Chat The relationship between PR and social media is ever-evolving. Managing this relationship while maintaining a commitment to ethics is a balancing act. Learn about the common pitfalls associated with using social media in public relations and find out how to avoid them.
Read Nina’s entire story on PRSA’s website.