As they say, content is king these days. But communicating your message clearly isn’t always so simple. The following tactics help CGPR create copy that consistently delivers, entertains and informs.
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Are you ready? Is your organization relevant? When you take a quick look back at the last few weeks, how did your teams perform? Were they able to pivot and create new ways to deliver? Were you able to stay relevant with your customers? How did you do as a leader? Did you communicate quickly…
Turn and look right into the camera, be prepared and approachable, look natural. Act like you are talking to a whole room of people, not just a tiny silent camera. Help people understand and be their guide through a stream of complicated, often sensitive, information. This is the life of a news reporter. It also…
We’ve all sat through boring, monotone, text-heavy, slide-driven presentations or meetings – probably too many times to count! – that leave us completely checked out, scrolling through our Instagram timeline or dreaming of the pizza we’re going to have for lunch. Imagine instead of wishing for a nap, your audience had this to say following…
Every business and organization has a story to tell, and whether you realize it or not, you probably have dozens of them just waiting to be told. You just have to know how to find the stories that will resonate with your audience.
With the evolution of media channels, especially the rise in digital and social platforms, a new breed of individual has emerged: the social media influencer. Part thought leader, part celebrity, part analyst … social media influencers can wield tremendous influence over their followers as they share their opinions on current events, new brands or places…
As public relations professionals, it is our job to operate in this fluid environment, and as the world changes, it will be our responsibility to identify innovative and effective solutions to communication needs.
Whether you are pitching a new concept, training and motivating employees or delivering essential corporate news to the investor community, a presentation must be treated as a strategic business opportunity. CGPR can turn executives & teams into compelling storytellers via presentation training.
As defined by the Public Relations Society of America, public relations influences, engages and builds relationships with key stakeholders across a myriad of platforms in order to shape and frame the public perception of an organization.
I’ve always loved to write, and I had my sights set on a career in journalism from the time I first saw Cary Grant verbally spar with Rosalind Russell in His Girl Friday. So that’s what I did: got a degree in journalism from the University of Missouri and eventually found a position as an…